Pantone trend colour 2023: Viva Magenta
Spirited, audacious, optimistic. That’s how the Pantone Color Institute describes its new trend colour of the year: Viva Magenta. A vibrant, electrifying red that radiates pure joy and self-confidence – and encourages experimentation. Colour expert Gesa Hansen shows how to use this shade to best effect. The German-Danish designer has long since discovered warm red […]
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